Notes from the Field

Database Management: The devil is in the details by Carl Sylvestre

Imagine to your surprise that the best tool to improve your productivity is in the hands […]

Special Events are Project Managements by Carl Sylvestre

The pictures are often glamorous.  Everyone is smiling and stunningly dressed.  There are also those heartfelt […]

Finding liberation in strategic planning by Carl Sylvestre

In reviewing the outcome of a recent campaign, a team raised the following question, “what if […]

Communications as an ecosystem by carl Sylvestre

It can work like a charm. A program is launched or the season is announced and […]

Opportunities in Crisis by Carl Sylvestre

It was sudden rush to the head. I knew that this was no longer business as […]

Managing ambitions with limited capacity by Carl Sylvestre

Many of us start the day with the expectations that everything that we set out to […]

Slogan planning versus operational planning by Carl Sylvestre

Great planning has its benefits. It is that road map to pull out when the road […]

Mapping Out Stakeholders Contact by Carl Sylvestre

“I watch television programs when I want, why can’t I be able to engage with a […]